To use this, you have to have a Gmail account. And if you already have you can go to http://www.google.com/analytics/ and follow the instructions there to get your Google Analytics Tracking Code

This Google Analytics plugin enables you to track your site using the latest Google Analytics tracking code and allows you to view key Google Analytics reports in your Dashboard.

In addition to a set of general Google Analytics reports, in-depth Page reports and in-depth Post reports allow further segmentation of your analytics data, providing performance details for each post or page from your website.

The Google Analytics tracking code is fully customizable through options and hooks, allowing advanced data collection using custom dimensions and events.

google-analytics-1Google Analytics Real-Time
Google Analytics reports, in real-time, in your dashboard screen:

  • Real-time number of visitors
  • Real-time acquisition channels
  • Real-time traffic sources details

Google Analytics Reports
The Google Analytics reports you need, on your dashboard, in your All Posts and All Pages screens, and on site’s frontend:

  • Sessions, organic searches, page views, bounce rate analytics reports
  • Locations, pages, referrers, keywords analytics reports
  • Traffic channels, social networks, traffic mediums, search engines analytics reports
  • User access control over analytics reports

Google Analytics Basic Tracking
Installs the latest Google Analytics tracking code and allows full code customization:

  • Switch between Universal Google Analytics and Classic Google Analytics code
  • IP address anonymization
  • Enhanced link attribution
  • Remarketing, demographics and interests tracking
  • Google AdSense linking
  • Page Speed sampling rate control
  • Cross domain tracking
  • Exclude user roles from tracking

Google Analytics Event Tracking
Google Analytics Dashboard for WP enables you to easily track events like:

  • Downloads
  • Emails
  • Outbound links
  • Affiliate links
  • Fragment identifiers

Google Analytics Custom Dimensions
With Google Analytics Dashboard for WP you can use custom dimensions to track:

  • Authors
  • Publication year
  • Categories
  • User engagement